Brain.fm Review: Is $70/Year Worth It for ADHD Focus?

Quick Recommendations

Top Pick

Brain.fm

Best documented science. Real improvements in my testing. Worth it if you'll actually use it.

Free Option

Lofi Girl

85% as effective at 0% of the cost. The people's champion.

Skip

Silence

Actively made everything worse. Don't do this to yourself.

The Short Version

Brain.fm claims their music boosts focus brainwaves by 119%. That's an absurd number—the kind you make up when selling supplements on Instagram. But they have a peer-reviewed study in a Nature journal. With fMRI brain scans.

After testing Brain.fm against 5 other options with EEG equipment, it works—but so did the free alternatives. Whether that's worth $70/year depends on how much you value marginal gains.


Why ADHD Brains Need Background Noise

THE SCIENCE

A meta-analysis of 13 studies (335 people with ADHD) found that white and pink noise improved task performance by 25%.

But here's the wild part: The same noise that helps our ADHD brains makes neurotypical people perform worse.

We're literally wired differently. What helps us hurts them.

The theory is stochastic resonance. Imagine a weak radio signal with lots of static. Counterintuitively, adding a bit of noise makes the signal clearer.

ADHD brains have lower baseline dopamine. Our signal-to-noise ratio is already garbage. Adding external noise—white noise, music, whatever—helps the brain detect what it's supposed to focus on.


The Brown Noise Controversy

Abstract colorful audio frequency waveform visualization with neural pattern overlay in a scientific music technology aesthetic
The difference between white, pink, and brown noise is all about frequency distribution—and our brains respond differently to each.

If you've been on ADHD TikTok, you've seen the brown noise phenomenon. "It's like my brain finally went quiet."

Here's the thing:

Number of peer-reviewed studies on brown noise and ADHD: ZERO.

The entire brown noise trend is 100% anecdotal. White noise? Studied. Pink noise? Studied. Brown noise? Nobody has tested it in a lab.

That doesn't mean it doesn't work. It just means we're all self-experimenting with no data.


What Brain.fm Claims

Brain.fm uses "amplitude modulation"—rapid rhythmic pulses embedded in the music at beta frequency (12-20 Hz). This is supposed to boost focus brainwaves.

Their research claims:

  • 119% increase in focus-associated beta brainwaves
  • Greater activation in attention-related brain regions
  • Decreased activity in the mind-wandering circuit
  • People with MORE ADHD symptoms showed GREATER benefits

The caveat: Brain.fm funded that research. Their Director of Science is a co-author. The study was peer-reviewed, but it's worth knowing who paid for it.


What I Tested

Equipment:

  • Muse S Athena (EEG + fNIRS) — brainwave activity and prefrontal cortex blood flow
  • Polar H10 — heart rate variability
  • ActivityWatch — actual time on task

The Contenders:

Service Cost Technology
Brain.fm $70/year Amplitude modulation
Endel $70/year AI-adaptive soundscapes
Lofi Girl Free Steady 70-90 BPM, no lyrics
Personal Metal Playlist Free Doom 2016 soundtrack
DIY Focus Playlist Free Curated by the rules
Silence Free Torture

Protocol: Same task each day (video editing, 2 hours), same measurements, 1 day per condition.


The Results

Condition Time on Task App Switches/Hr Theta/Beta Subjective Focus
Baseline 64% 11 2.4 5/10
Silence 52% 18 2.8 3/10
Brain.fm 76% 5 1.8 8/10
Endel 71% 7 2.0 7/10
Lofi Girl 73% 6 1.9 7/10
Metal Playlist 74% 6 2.1 9/10
DIY Playlist 72% 7 2.0 7/10

The Breakdown

Silence: The Torture Control

My brain in silence is like a browser with 47 tabs open, all playing different music.

After 20 minutes I had: reorganized my desk twice, noticed a weird AC sound I couldn't stop hearing, remembered something embarrassing from 2017, and completely forgotten what I was working on.

The research was right—silence actively made things worse. My theta waves (mind-wandering) went through the roof.

VERDICT

Silence: Skip This

Made everything worse. Don't do this to yourself.


Brain.fm: The Science-Backed One

Mobile app interface showing a focus music player with neural waveform visualization in purple and blue gradient with play controls
Brain.fm's interface is clean and distraction-free—no social features, no clutter.
TOP PICK

Brain.fm

Best performance in my testing. Clean interface, no ads, works on all devices. The amplitude modulation technology is real—whether it's meaningfully better than alternatives is less clear.

Price: $70/year or $10/month

The experience: Twenty minutes in and I was actually working. Continuously. The music is hypnotic—present but not pulling attention. Like a weighted blanket for my ears.

Best for: People who want documented science, a clean app experience, and no ads.

The catch: Is it the amplitude modulation, or would ANY consistent background music do the same thing?


Endel: The AI Adaptive One

Abstract flowing soundscape visualization with organic shapes adapting and morphing in calming blue and green tones, representing AI-generated music
Endel adapts to your environment in real-time—which is either brilliant or distracting, depending on your brain.

The pitch: Generates soundscapes in real-time based on time of day, weather, heart rate, and what you're doing.

The reality: The constant micro-changes kept pulling my attention. "Oh, the sound shifted" instead of ignoring it entirely.

Best for: People who like the idea of personalized soundscapes and don't mind the learning curve.

Practicality: 7/10 — Heart rate sync is cool but adds complexity.


Lofi Girl: The People's Champion

Illustrated-style cozy study scene with person at desk wearing headphones, warm lighting and plants in a lo-fi hip hop relaxed focus aesthetic
The iconic Lofi Girl aesthetic—15 million subscribers can't all be wrong.
BUDGET PICK

Lofi Girl

15 million subscribers. Free forever. Performed nearly as well as the $70/year option. The familiarity factor might be doing half the work.

Price: Free

The catch: Ads will destroy everything if you don't have YouTube Premium.


Personal Metal Playlist: The Wild Card

My "TURBO FOCUS MELODIC METAL DOOM 2016 SOUNDTRACK" violates every rule:

  • High BPM (150+ vs. the recommended 50-80)
  • Has lyrics (should interfere with verbal processing)
  • Dramatic changes (builds, drops, crescendos)

And yet... it worked. Almost as well as Brain.fm.

The theory: Maybe when we've heard something 500 times, it becomes comforting instead of distracting. Familiarity beats scientific optimization.


What Actually Matters

Premium over-ear headphones on a clean desk with laptop, coffee, and notepad in a minimal focus workspace with soft lighting
The best focus music setup is one you'll actually use consistently. Fancy tech matters less than showing up.

Based on everything I tested and read:

  1. Consistency — Something reliable for the brain to lock onto
  2. Non-intrusiveness — Doesn't demand attention
  3. Personal fit — What works for YOUR specific brain

The specific scientific design might matter less than finding SOMETHING that works and sticking with it.


The Value Question

Service Cost Performance
Brain.fm $70/year Best
Endel $70/year Good
Lofi Girl Free Almost as good
DIY Playlist Free Good
Personal music Free Depends on person

The effect size for all of this is small—around 0.25 compared to 1.0+ for medication. We're talking modest improvements, not life-changing transformations.

Is that worth $70/year? That's less than one therapy session. If it helps even slightly, it's probably worth it.


Final Verdict

BOTTOM LINE

Any Background Sound Beats Silence

The science is real—consistent background sound helps ADHD brains focus. Brain.fm has the best documentation and performed best in my testing.

But Lofi Girl is 85% as effective at 0% of the cost. And your own familiar playlist might work just as well.

Try the free options first. If you want the premium experience and can afford it, Brain.fm is the one.


Full Data & Resources


Disclaimer: We're not doctors, scientists, or remotely qualified for any of this. This is entertainment and personal experimentation, not medical advice.